With the stark and frightening images of homeless, dispossessed, and desperate people in their thoughts, Center for Medicare Advocacy employees reacted with enthusiasm to an idea that united them with the Center in providing assistance. They then urged other employers and employees to consider similar arrangements.
The plan was simple. Each Center employee was asked – this was entirely voluntary but produced a near-unanimous positive response – to contribute one hour’s salary to hurricane relief. The Center for Medicare Advocacy matched the total contributed with its own contribution, and sent it all to the American Red Cross.